Hi. So I noticed some of the tweets coming through my twitter feed, and while it's great, a lot of the ones I saw (okay, most of them) didn't have the BBC's twitter name attached. I've been rolling this thought around in my head and decided that I would throw it out here.
I would suggest that any future tweets perhaps have the @bbcone (or whichever part of the bbc that you are targeting), so that they can actually get the tweet. And if tweets are going out appealing to the BBC but there is no address to direct the tweet, then the BBC isn't going to see them. They will simply be out there- floating around in the ether. Wasn't CH on BBC One? If so, perhaps they are the ones to target (or if it's not BBC1 then whichever channel was the one that showed it as they are the ones picking up the shows):
https://twitter.com/bbcone
The BBC company is HUGE, so it might be worth it to specficially target the tv portion. And maybe a hashtag or two wouldn't be a bad idea (#SaveCaseHistories, # RenewCaseHistories, #wewantmorecasehistories, #yourebloodyidiotsbbc1fornotmakingmorecasehistories (hahaha! just kidding on the last one!)).
Just a thought to chew on for future tweets.